Public Affairs

SFI designs comprehensive strategies and communicates messages to protect and promote client interests.  SFI seeks to positively influence public policy outcomes at the local, state and federal levels.  We address legislative and regulatory matters, position litigation and influence public opinion by engaging key opinion leaders, including the media, policymakers and the general public.

SFI represents client interests before government officials and agencies, monitors legislation, arranges meetings with officials, and builds ally group coalitions on legislative issues. Furthermore, we leverage our contacts through direct educational campaigns, the media, grassroots support, and viral messages passed through digital marketing.

SFI designs pro-active political strategies based on a comprehensive analysis of the issue then guides clients through the legislative and regulatory maze, from scheduling meetings to preparing witnesses and testimony for congressional hearings.

SFI has developed a reputation for effectively utilizing state-of-the-art communications tools with grassroots lobbying techniques in order to positively influence legislative outcomes. Smith Fairfield delivered a legislative knock-out punch against twenty of Washington’s most prestigious and expensive lobbying firms prompting the National Journal to recognize SFI’s efforts as nothing short of amazing. Even more spectacular, SFI won this battle with a budget of less than $150,000 against a budget of $22 million.